If you’re a new business owner looking for my About Me page, congrats! You’re in the right place. But before we talk about myself, allow me to share with you how to:
If you just started a business, no matter what it is…
And your goal is to survive longer than the “5 Year Mark'' less than 58% of new businesses ever reach…
To have money steadily pumped into your bank account while you fantasize how you’d spoil yourself and family...
To enjoy every single second of being in business without losing the “beginner spark of desire” to be successful…
And without ever being stuck in the so-called “quicksand of business” where you are a few lost customers away from sinking deeper and deeper into a pile of bills...
Then there’s this one thing you simply must do from the first moment you start your business, and that is…
You have to stand out as superior -- if not at least unique -- from your competition.
Simple. You do that by appearing to ideal customers as the “of course — duh!” choice whenever they’re looking for the kind of stuff you are selling, be it products or services.
And the sure-fire way of doing that is NOT by getting your logo, website, or even social media designed to look “nice”...
But by actually becoming better in quality for whatever you’re selling!
Here’s the tricky part though:
What if the business you’re in is so saturated with competitors who are not only selling similar stuff as you are…
But whose quality is also similar to yours?
Because truth be told, you aren’t actually inventing “groundbreaking” ideas to sell like Elon Musk and other inventors?
Well, how do you stand out?
Option 1) Pretend as if competition doesn’t matter by doing nothing “special” -- convince yourself “all it
matters is hard-work” to succeed -- and then sadly become another business that everyone secretly
bashes behind your back as another “me-too-copy-cat” business, and worse yet, get massacred eventually
like 58% of new businesses, OR...
Option 2) Like successful entrepreneurs, arm your business using STRATEGIC DESIGN proven to
transform whatever you’re selling that is “too common” into “one of a kind” and convert as many people
as possible into “Die-Hard'' fans of yours who would willingly BREAK THEIR BUDGET against the permissions
of spouses... BURY YOU with cash faster than a serial killer burying evidence of a crime scene… while KOWTOWING
to your brand as their religion leader until their forehead bruises (please don’t take that too literally, but you get the point)
As a brand designer, I can help you make Option 2 come true by injecting the power of STRATEGIC DESIGN to your brand! What’s STRATEGIC DESIGN, you ask? Well you can imagine them as a “fuel of ideas” customized in the process of designing your brand that is unique for YOUR business and YOUR business only. When fed by this “fuel”, your brand can help your business:
CONTROL up to 93% of buying decisions by customers (imagine never losing a sense of control over your own business ...and never having to pretend like you “have-it-together” because you actually DO have it together!)
AMBUSH your competitors like a Vietnam War veteran by robbing market attention from them (because if you don’t do it, your customers are gonna be distracted away from all the good stuff you have for them. SAVE YOUR CUSTOMERS!)
Within 10 seconds, BURN positive impressions permanently into the memories of your customers like hot-iron on bareskin (your competitors will toss-n turn in their bed every night, while twitching their toes in anxiety wondering what the heck your “marketing weapon” is.)
SKYROCKET the likelihood of going “Pandemic-Scale” viral and becoming a “bar-hangout topic” by up to 23% easier!
DEFEND against “up-and-coming wannabe competitors” who try to shove you off from being first-in-line from customers.
INSTANTLY come off as “legit & classy” without ever having to verbally explain how much “integrity” you have like some cheesy pyramid scheme con artists...
You see, a brand designed without a tried-and-tested process lacks the potency of DESIGN STRATEGY, which is why I created my 5-Step Process to carefully engineer these STRATEGIES into the design of your brand. Click on each step to find out more!
Step 1: Meet & Greet a.k.a. “Market Recon”
When you book our Meet & Greet call session, we’ll discuss everything to do with your business, such as your products and services...what your customers actually want from them...the landscape of competition, and most importantly…your goals. All of these are relevant intel for me to gather, so I can move forward with the right ingredients to engineer the success of designing your brand.
Step 2: Research a.k.a. Crafting Your “Winning Brand Formulas”
Using the intel I gathered, I put on my “research goggles” to explore your business and your direct competitors to the very core in order to uncover YOUR Winning Brand Formulas. These formulas consist of elements that are necessary “building blocks” and “idea blocks” for your brand, such as visual identity (what your brand is, how it looks like and feels, and how it comes across). I customize these elements based on one and one goal only: to put your business into a class of its own and to let every passerby know about it.
Step 3: Brainstorm & Implementation a.k.a. Outlining Your “Success Blueprints”
Keeping your Winning Brand Formulas in mind, I start brainstorming ideas after ideas, and constructing designs after designs of options to present with the research & strategy behind it. By this point, like a construction manager of a skyscraper project, my desk is stacked with blueprints ready to be presented to you.
Step 4: Present a.k.a. “Brand Strategy Meeting & Improvement Session”
During this 2nd call session with you, I will present to you the options I designed for your feedback. Most importantly though, I will reveal to you detail-by-detail the creative process and strategy I have carefully engineered into your designs, so you can see for yourself the behind-the-scenes magic at work. Unlike most business owners, you get to clearly understand the “invisible mechanics” that support the success of your business. No more handling your business blindly!
Step 5: Final Delivery a.k.a. The Beginning Of Your Business
After a few cycles of Step 4, during which I continue to sharpen and resharpen your Winning Brand Formulas... your final designs, a.k.a the “Ultimate Spokesperson” of your business, is given birth and ready at your service!
In my experience, I’ve found out that this 5 Step Process is not for everyone although it has worked time and time again to create strategic designs.
This is not for you if all you want for your logo is to “look good” or “feel good”, designed without strategic consideration and process to win yourself a slice of pie in market; if that’s what you’re looking for, then I suggest you go on Fiverr and pay $5 - $100 for a cheap logo instead.
This is not for you if you want a logo “fast” - if you can find me a project manager who is willing to build a stable skyscraper in 24 hours, then I’ll build you a logo in less than that time plus free. Again, if you’re looking for “microwave” design, go on Fiverr.
This is not for you if you’re okay with your business being just “lukewarm”. You don’t particularly care about standing out, you don’t feel particularly competitive, and you have no desire to let your business become “viral” at any point.
And lastly I want to make this caveat clear: this is not for you if you insist the logo or anything to do with branding be the “end-all-be-all” solution for overcoming sub-quality products and services (branding principles are powerful, but they are not magic).
On the contrary, there are also people who are ideal candidates for the process.
This is for you if the idea of being classified as another “me-too” business disgusts you to the core.
This is for you if you don’t wanna risk ever getting stuck in the “quicksand of business”, where you barely have enough customers to survive, pulling your hair out every waking moment trying keep your business afloat.
This is for you if you’re not willing to settle for only random “pity orders” from friends and family to survive — friends and family who buy your stuff only because they love and support you, but don’t have the guts to tell you your business ain’t good enough to succeed from Day 1.
And this is definitely for you if you want to eventually reach the success level you’ve sworn by, without crawling back to a 9-5 job feeling defeated, and cringing at yourself 10 years later for having wasted time and failed.
Hi my name is Jerecy Remanente and I’m a brand and logo designer based in Edmonton, Alberta, Canada.
3 years ago, I discovered my passion for creative work, but I wasn’t too sure at first which creative route I should specifically take.
After seeing the work of some graphic and logo design on YouTube, I came to realize the possibility of channeling my creativity towards helping businesses succeed, which is why I acquired a Diploma in Design at Pixel Blue College to learn all the branding tricks, art, and creative philosophy to become a graphic & logo designer.
My focus?
I help new business owners design their brands using strategic design so they can overcome any concern about blending in with the rest of their market and settling as a “dime in a dozen” type of business.
Proper branding is the “kickstart” every new business owner needs to sail towards success!
What frustrates me most about the design industry is that there are so many so-called designers who either plagiarize or use lazy cookie-cutter templates for clients. This totally defeats the purpose of helping business owners stand out in the first place! To counter this complacent pattern in my industry, I developed my 5-Step Brand Design “Engineering” Process to uphold utmost originality in each project.
Any questions? Email me by clicking this button down below!
